Systematizing Your Content Operation
Content: We know we need it. But how in the world do we write it, produce it, distribute it and get it all done? Many companies are seeing success with content marketing, but not many have an actual documented strategy in place. Content Marketing Institute reports that only 44% of B2B marketers have a content strategy.
And as companies expand their content operations, workflows and publications, many are finding that they need a tool to centralize the process and improve efficiencies. Enter content marketing software. This technology can help organize your strategy, automate some of the process, assist with content curation and drive creation of original content.
With this e-book, you’ll learn:
- Which types of companies should use a content marketing platform
- Why and how you can benefit from implementing its use
- The right timing for jumping on board with a platform
- The ROI your company can generate from this new process
- How you can build a new following around your content
Operationalizing content marketing is the way forward. But you need a system to manage it all. Once you have that in place, everything gets easier (and more organized!). Plus, your content will have a bigger impact.
Get the information you need by reading this e-book. And then check out Content Launch, the world's first freemium content marketing platform. You'll drive more leads, close more deals and get more customers than ever before!